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Brand
Strategy

We design brands that are distinctive, consistent, and built to last

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About

Great brands don’t happen by chance—they’re built on insight, purpose, and strategy. At Born05, we help you define what your brand is—and just as importantly, what it’s not. Through research, positioning, and strategic frameworks, we uncover your brand’s unique space in the market and craft a clear, compelling narrative that sets you apart.

From sharpening your positioning to shaping long-term brand strategies, we provide the foundation for meaningful growth. Whether you’re redefining, repositioning, or building from the ground up, we ensure every decision is rooted in strategy—so your brand doesn’t just exist, it leads.

A good brand positioning should make equally clear what the brand is not as what the brand is

Marjolein Franse

Sr. Brand Strategist

Contact

Contact

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to reach out

Marjolein Franse Sr. Brand Strategist